Canadian Federal Privacy Law Has Changed
As of November 1st, 2018, changes to the Personal Information Protection and Electronic Documents Act (PIPEDA) have gone into effect. Under the Digital Privacy Act,
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The Martin Marketing blog has won one of the top 50 Facebook Marketing blogs by Feedspot
We share the latest digital marketing and marketing measurement strategies in our blog that we’ve been curating for over 10 years. Select a category below if you have specific interest you want to dive into.
Website Personalization: The Next Big Shift in Driving Subscribers, Conversions & Purchases
A basic tenet of sales is to personalize your offer to the prospect in front of you. Salespeople know this and customize their pitches to
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What’s New in Website Content?
Four Current Content Trends Your website will go through many iterations during the lifespan of your business. If you’ve been thinking about updating your site,
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7 Reasons Why 50% of Your Website Visitors Are Leaving...
Or Not Even Visiting You In The First Place Picture Homer Simpson on a smart phone trying to click on a small link to get
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Websites 101: Website Types, Content & Strategy
On a recent interview with the Entrepreneur's Podcast Network, I was asked the following questions about websites: Why do companies create websites? Most business owners
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Website Tips - What to Put on Your Website
Many business owners understand the importance of having an Internet presence through their own website. What they often struggle with is what content to put
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