Demystify Your Marketing Analytics

Dashboards and Reports That Make You a Better Business Owner

Rough Waters

As a business owner you’re tasked with making countless decisions on a daily basis. Up until now you’ve managed most, if not all, of your marketing yourself. You’re spending valuable resources, including your own time and mental energy, on marketing analytics — and you’re not even sure how to use the information.

As business has grown, so have your marketing efforts and with each new funnel comes another set of analytics. You know what your ad spend is and you’ve calculated your ROAS, but whenever you take a deep dive into the data the waters only seem to get murkier. It’s like you’re swimming in the ocean, but you can’t make it past the breakers.

You’re resourceful, but you’re also exhausted. You’re too close to the problem and both you and your business would benefit from an objective point of view you can trust.

Rough Waters

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As a business owner you’re tasked with making countless decisions on a daily basis. Up until now you’ve managed most, if not all, of your marketing yourself. You’re spending valuable resources, including your own time and mental energy, on marketing analytics — and you’re not even sure how use the information.

As business has grown, so have your marketing efforts and with each new funnel comes another set of analytics. You know what your ad spend is and you’ve calculated your ROAS, but whenever you take a deep dive into the data the waters only seem to get murkier. It’s like you’re swimming in the ocean, but you can’t make it past the breakers.

You’re resourceful, but you’re also exhausted. You’re too close to the problem and both you and your business would benefit from an objective point of view you can trust.

Calmer Waters

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Marketing Dashboards That Do More Than Keep You Afloat

Instead of sifting through the onslaught of information on individual platforms — most of which offer a one-size fits all approach to marketing analytics — wouldn’t it be nice to have a tailor-made dashboard that showed you only what you need to know when you need to know it? To feel confident in your decisions? To make more money? To know that, if business should suddenly fall off, you could look to the numbers to tell you what went wrong?

Stop treading water and make the decision to take your marketing to the next level with Measurement Marketing.

We start with an in-depth audit of your current marketing efforts and reporting tools. Then we diagnose the problem.

Calmer Waters

Marketing Dashboards That Do More Than Keep You Afloat

Instead of sifting through the onslaught of information on individual platforms — most of which offer a one-size fits all approach to marketing analytics — wouldn’t it be nice to have a tailor-made dashboard that showed you only what you need to know when you need to know it? To feel confident in your decisions? To make more money? To know that, if business should suddenly fall off, you could look to the numbers to tell you what went wrong?

Stop treading water and make the decision to take your marketing to the next level with Measurement Marketing.

We start with an in-depth audit of your current marketing efforts and reporting tools. Then we diagnose the problem.

Stop treading water and make the decision to take your marketing to the next level with Measurement Marketing.

We start with an in-depth audit of your current marketing efforts and reporting tools. Then we diagnose the problem.

Next, we build custom, interactive dashboards — complete with benchmarks that reflect your goals — and make the information easy to interpret and act on.

Once your dashboards are built, we begin the forecasting and optimization process. The information we gain here will give new meaning to the term “you don’t know what you don’t know” (get ready to geek out on analytics with us). From here on out, your marketing game plan also serves as a projection for your earnings — we can’t wait to show you how it’s possible.

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Other insights you’ll receive that make our data-loving hearts go pitter patter:

  • The ability to break your audience down by engagement rate –low/medium/high — and retarget accordingly
  • Detailed insights into your email marketing including what piques the interest of your list — and what converts into sales
  • Video engagement — how many views each video receives and how much of the content they consumed
  • Website scroll depth — by combining the scroll depth with the time spent on the page, we gain valuable insight into engagement
  • Which ads to feed and which to freeze based on performance
  • Real-time ad performance that allows you to practice agile marketing
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It’s done-for-you ROI marketing reporting at its finest

Ready to take your time back and free up a serious chunk of mental real estate? Click here to book your Measurement Marketing consultation.

It’s done-for-you ROI marketing reporting at its finest

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Ready to take your time back and free up a serious chunk of mental real estate? Click here to book your Measurement Marketing consultation.

Working with us should feel like a day at the beach

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We believe in the compelling power of good energy

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We truly care about our clients and are invested in their futures

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We’re one of 13 agencies in North America with this certification (did we mention that we’re also over-achievers?)

Working with us should feel like a day at the beach

thumbs-up

We believe in the compelling power of good energy

thumbs-up

We truly care about our clients and are invested in their futures

thumbs-up

We’re one of 13 agencies in North America with this certification (did we mention that we’re also over-achievers?)

brandt

"Martin Marketing has been indispensable to us. They have helped us in every possible way to expand our reach, and communicate more effectively with prospective students. Our student body has grown by 400% with their help. Our retreats are full and most importantly our reputation in the community has been drastically improved.

Tammy and her team are extremely responsive to our needs. They’ve taken the time to learn our very specific niche. They have consistently responded to challenges in a timely productive way. At this point, I can’t imagine running my business without them. Consider yourself lucky if they take you on as a client."

Brandt Passalacqua, Breathing Deeply Yoga Therapy

Measurement Marketing is right for you if…

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You’re looking for a low-maintenance, high-return relationship with a marketing company that cares about your business

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You’re spending too much of your own valuable time on marketing attribution and you still don’t understand the data

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Business recently slowed down or fell off and you want to figure out why

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Your business is thriving, but you don’t know what to attribute that success to or how to replicate it

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You’ve maximized the potential of one marketing channel and want to adapt what’s working there to create a new funnel

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You’re looking to validate your ad spend with solid marketing analytics

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You’ve worked with ROI marketing “experts” before, but it felt like throwing money out the window

Measurement Marketing is right for you if…

  • You’re spending too much of your own valuable time on marketing attribution and you still don’t understand the data
  • You’ve maximized the potential of one marketing channel and want to adapt what’s working there to create a new funnel
  • You’re looking to validate your ad spend with solid marketing analytics
  • You’ve worked with ROI marketing “experts” before, but it felt like throwing money out the window
  • You’re looking for a low-maintenance, high-return relationship with a marketing company that cares about your business
  • Your business is thriving, but you don’t know what to attribute that success to or how to replicate it
  • Business recently slowed down or fell off and you want to figure out why

Still not sure if Measurement Marketing is right for you?

We only take one new client each month, so let’s figure it out together. Book a consultation where we can walk you through the custom dashboard experience. By the end of our call, you’ll be dreaming about what to do with all of the extra time you’re going to have.

We look forward to hearing from you,
The Martin Marketing Team

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Google Partner
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eCommerce marketing expert

About

At Martin Marketing we help businesses take the lead in their industry with digital. We're centralized in Newmarket, Ontario and our remote team is located across Canada and United States.

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